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Nielsen Logo

Streamlined tools for collecting ratings data

Transforming music data and building Nielsen a modern data analytics application.

User interface design for Neilson's new music data analytics app by TheoremOne

Modernize delivery of high-value data to customers

Nielsen needed to refresh an outdated application to meet the demands of modern users. Through our Full Stack Innovation processes, we designed native iOS and Android applications, while transforming their flat-file data storage system into a modern, scalable, cloud-based data warehouse. These updates added new powerful features and allowed Nielsen to make regular data updates overnight (that previously took seven working days).

  • 300Tb of data migrated to the cloud
  • 14 discrete systems integrated into a single experience
  • Data update time decreased from weekly to daily
User interface design for Neilson's new music data analytics app by TheoremOne
User interface design for Neilson's new music data analytics app by TheoremOne
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